Head of Marketing Full Time

Job Title: Head of Marketing

Location: Surat, Gujarat

Years of Experience: 4+

Industry Experience: Agriculture

CTC: 10 – 20 LPA

Job Description:

Overview: We are seeking an experienced and dynamic professional to join our team as the Head of Marketing. This key leadership role will be based in Surat, Gujarat, and the ideal candidate should have a minimum of 4 years of experience, with a strong background in agricultural marketing.

Responsibilities:

Strategic Planning: Develop and implement comprehensive marketing strategies to drive the growth of our agricultural products and services.
Market Research: Conduct thorough market research to understand industry trends, customer needs, and competition. Use insights to inform marketing strategies.
Brand Management: Oversee the development and maintenance of the brand image. Ensure consistency in messaging and branding across all channels.
Product Marketing: Lead the marketing efforts for our agricultural products, including positioning, pricing, and promotional activities.
Digital Marketing: Develop and execute digital marketing campaigns, including SEO, SEM, and social media. Stay updated on digital marketing trends and technologies.
Team Leadership: Build and lead a high-performing marketing team. Provide guidance, mentorship, and training to team members.
Collaboration: Work closely with sales, product development, and other cross-functional teams to align marketing efforts with overall business goals.
Budget Management: Develop and manage the marketing budget effectively, ensuring maximum ROI on marketing spend.
Qualifications:

Bachelor’s or Master’s degree in Marketing, Business, or a related field.
Minimum of 4 years of experience in marketing, with a focus on agriculture.
Proven track record of developing and implementing successful marketing strategies.
Strong leadership and team management skills.
Excellent communication and interpersonal skills.
Understanding of the agricultural industry and market dynamics.